Country Manager, Mexico - Crypto Card Product

KAST is seeking an experienced and dynamic Country Manager to lead our crypto card product in Mexico. This pivotal role requires an individual with a proven track record at a crypto exchange or crypto card product, someone who thrives in a fast-paced environment and possesses a deep understanding of local market nuances. As the local market owner, you will drive product localization, community growth, and domestic scaling. This is a high-impact role where you’ll shape strategy, navigate the regulatory landscape, and represent KAST as the face of our brand in your country.

• Community Building: Foster a strong and engaged local community around KAST's crypto card product.
• Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for the Mexico market, utilizing community engagement, paid marketing, referrals, and campaigns.
• Navigate Regulation: Understand the domestic regulatory landscape and ensure KAST operates effectively and compliantly.
• Local Product Development: Develop and execute a winning go-to-market strategy for Mexico, combining paid marketing, referrals, community engagement, and partnerships. 
• Domestic Scaling: Drive significant growth in Monthly Active Users (MAU) and FIAT in/out volumes within the market. 
• Cross-functional Collaboration: Work closely with the marketing team for local activation, leverage campaign and referral mechanisms, and collaborate with the product team to build features with high potential for success.

• Experience: Proven experience in a leadership role at a crypto exchange or crypto card product is essential. We need individuals who understand the demanding nature of this industry.
• Market Knowledge: Deep understanding of the Mexican market, including local product expectations and user behaviors.
• Strategic Thinking: Ability to identify and implement effective growth levers in the market.
• Community Focus: Strong community-building skills and a track record of activating and scaling engaged user bases.
• Results Orientation: A track record of driving performance-based growth and achieving ambitious targets.

• Lead the local launch of the world’s first Global Stablecoin Neo-Bank.
• Shape how stablecoins are adopted in your country—across payments, cards, and banking.
• High ownership, zero bureaucracy, and the ability to scale fast with a global team.
• Join a no-BS, high-energy team on track to be the next unicorn.

We hire through referrals, networks, and persistence.

• Apply with your resume (or LinkedIn/X profile) to careers@kastcard.com and a short note on why you want to build with us.
• Show us something you’ve scaled—community, product, or market—that proves you’re world-class.
• After the first interview, you’ll complete a case study.

Our interview process is designed to ensure a mutual fit and will consist of four stages:

• Initial Interview
• Second Interview
• Case Study Presentation
• Final Interview